eCommerce Archive

YouTube and Wikipedia rank 3rd and 4th respectively in an online survey by brandchannel.com. Reuters reports that the poll does not take into account the economic brand value or consider positive or negative impact of the brand. The top ranking global brands are Google, Apple, YouTube, Wikipedia and Starbucks. The Asia Pac region has Japanese […]

According to the Internet and Mobile Association of India:
- There are 38.5 million Indians online.
- The online population in India is expected to be 100 million by 2007-08.
- 93% of Indians online today are in the age group of 18-45 years
There is interesting statistics and projections w r t internet usage and e commerce on […]

Today, Leslie D’Monte, of RediffNews wrote this interesting news: E-commerce in India has almost touched the Rs 5,000 crore mark and is expected to garner around Rs 9,500 crore by 2007.
This is despite the infrastructure constraints the country’s online community faces and the recent figures put out by the Internet and Mobile Association of India […]

“They’re Web zealots. Demanding. Fickle. Multi-taskers. They align themselves in groups. They crave entertainment all the time. They’re between 18 and 34 and they’re quickly becoming the largest and biggest spending population online…” As per a report prepared by ATG, B2C eCommerce software developers, this is an extensive profile of a NextGen eCommerce customer.
How […]

Frank Fortunato says, “If your eBay ads read “Ship to U.S. Only,” you’re missing out on a lot of sales. And though you’ve likely heard that the overseas markets are burgeoning with eager buyers, you’ve also thought, is it really worth the bother? The answer is: yes.”
Forntunato goes on to say, “Consider this: eBay now […]

eCommerce Blearning

The Hindu Business Line recently wrote: K. Vaitheeswaran, Chief Operating Officer (COO) of Fabmall.com, confesses that he loves the congested, pot-holed roads of the city. “The more people stay indoors, the better it is for online trade,” Vaitheeswaran said at the recently held Digital Summit 2006 in Mumbai. People would rather shop online than negotiate […]

The Ultimate Challenge contest announced by Microsoft is on. This contest is open to legal residents of the fifty (50) United States and the District of Columbia, aged 21 years or older. This is a nation-wide contest to search for the most creative small-business idea, not necessarily online business.
Microsoft has announced this contest to support […]

Continuous efforts are being made to generate revenue from user-generated content. New trends are emerging and some innovative ideas are being implemented. Consumer-Generated Advertising is a new concept that utilizes the creativity and efforts of the social media. Networks of advertisers and consumer content creators are being formed.
PayPerPost – Get Paid for Blogging is a […]

One big difference between the Gold Rush in California in the mid 1800s and the Dot Com Rush 150 years later is that while prospectors in the former went about looking for gold, ignoring fool’s gold, there were a lot of prospectors in the Dot Com one looking exclusively for fool’s gold. The more […]

Good public relations are very important for the success of any business or enterprise. Growth and profitability of any enterprise partially depends on its public relations strategy. Public relations include investor relation, consumer communication and media relation. Effective Public relations can generate positive image of an enterprise and promote the services provided by the company. […]