Author Archive for Preeti

The Indian media and entertainment (M&E) industry including newspapers, television, radio and Internet, is growing rapidly. In 2004-2005, Rs.20 billion was invested into the media and entertainment industry.
The BBCHindi website and its online partner Webdunia conduct eJournalism workshops for students in India. These workshops are designed to give an insight into eJournalism and hands-on experience […]

Desktop publishing outsourcing to India is growing at the rate of 40% per annum. Desktop publishing services include graphic design, cover design and text layout for magazines, books and journals. Typesetting and data conversion are also outsourced to India.
India dominates the scientific, technical and mathematical publishing market worldwide with an approx Rs.1,000 crores annual turnover […]

“They’re Web zealots. Demanding. Fickle. Multi-taskers. They align themselves in groups. They crave entertainment all the time. They’re between 18 and 34 and they’re quickly becoming the largest and biggest spending population online…” As per a report prepared by ATG, B2C eCommerce software developers, this is an extensive profile of a NextGen eCommerce customer.
How […]

The Ultimate Challenge contest announced by Microsoft is on. This contest is open to legal residents of the fifty (50) United States and the District of Columbia, aged 21 years or older. This is a nation-wide contest to search for the most creative small-business idea, not necessarily online business.
Microsoft has announced this contest to support […]

Norwest Venture Partners (NVP), a global technology venture capital firm, has made the series A investment of $10 million in the Web 2.0 Pioneer Sulekha.com - Connecting Indians Worldwide. NVP managing partner Promod Haque has joined Sulekha’s Board of Directors.
Sulekha has established itself as an online community and networking hub for Indians worldwide. It has […]

Continuous efforts are being made to generate revenue from user-generated content. New trends are emerging and some innovative ideas are being implemented. Consumer-Generated Advertising is a new concept that utilizes the creativity and efforts of the social media. Networks of advertisers and consumer content creators are being formed.
PayPerPost – Get Paid for Blogging is a […]

Web2 Corporation acquired ByIndia.com, the first search engine built by Indians for Indians, in September 2006. ByIndia is a comprehensive search engine focused entirely on India-centric information. It has integrated many social networking tools similar to MySpace, YouTube and Blogger. It also offers other services like auctions, classifieds and directories. Web 2 Corporation specializes in […]

Good public relations are very important for the success of any business or enterprise. Growth and profitability of any enterprise partially depends on its public relations strategy. Public relations include investor relation, consumer communication and media relation. Effective Public relations can generate positive image of an enterprise and promote the services provided by the company. […]

Would you like to share your ideas about how to leverage the power of community and social networking to empower your business? Would you like to share your innovative ideas, insights and experiences to improve business using the power of community? Would you like to see your name as a co-author with the authors from […]

Web2.0 applications that are mainly used for social networking would be adopted in work organizations, also. Continuous efforts are being made to harness the power of wikis, blogs and content syndication for ebusiness and ecommerce applications. Intel is not behind in putting in efforts to make web 2.0 tools applicable at workplace. Recently, it has […]