Siyaram Silk Mills announced that it will be opening 150 exclusive outlets that will be called F2F and will retail all the company’s in house brands such as Oxemberg, Mistair and J.Hampstead. According to Ramesh Poddar, Vice-Chairman and MD of Siyarams Silk Mills, the company is looking at mall locations for the most part, since there are not too many players in the mid-price segments that sell branded fabrics there.
Sunday, March 18, 2007
Source: The Hindu Business Line

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